Established in 1970 by five Midwestern Team Sporting Goods Dealers, Team Athletic Goods, Inc. (TAG), formed as the first team sporting goods buying group in the industry. To support the group, more sales and marketing strategies were introduced and in 1975, TAG produced its first TAG catalog. By the end of the decade TAG hired a management team to direct the future growth strategies.
With its management team in place, the first growth strategy was the development of a member designed and source product under the TAG label. In 1982, the TAG brand was launched with PE equipment, basketballs, baseballs and weight sets. In order to be close to the proximity of the sports accepting this new product, the TAG headquarters moved from Illinois to Eugene, Oregon. Throughout the 80’s, TAG continued to source more branded products and in 1987 developed its first line of football shoulder pads. Today, TAG designs and produces a series of shoulder pads and is one of the largest shoulder pad brands in the United States.
TAG
1430 Gould Blvd, Ste 3
La Vergne, Tennessee
Phone: (615) 410-4390
Football products
Soccer products
Volleyball products
Track products
Basketball products
Baseball products
Bags
US